The a3 activity is for the students to produce thier own boston matrix. The syllabus prepared by cambridge international examinations cie shows a summary of topics to be covered in a level business 9609. Cambridge international as and a level business studies. The origin of the boston matrix lies with the boston consulting group in the early 1970s.
This bibliography was generated on cite this for me on sunday, february 7, 2016. Buy my analysis smash packs tailored to your exam board from the smash pack is split into two sections. Alevel business studies year 1 topic notes what is business. As and a level business studies notes 9609 cie notes. The boston matrix is introduced and explained in this short revision video.
Boston matrix product portfolio model business tutor2u. Coronavirus subjects qualifications professional development exams administration. Mark scheme results summer 2016 pearson qualifications. The boston matrix product portfolio management explained learn more about the boston matrix model here on the tutor2u website.
A business with a range of products has a portfolio of products. Boston matrix revision video subscribe to email updates from tutor2u business join s of fellow business teachers and students all getting the tutor2u business teams latest resources and support delivered fresh in their inbox every morning. In this case, boston pizza has donated money to charities and won awards such as. The boston matrix is a common method of portfolio analysis. Boston matrix is a tool for analysing the current position of the products within in business s product portfolio in terms of their market share and market growth accurately labelled boston matrix acceptable here level 2 34 answers should be applied to new balances product portfolio. A level business studies revision from takingthebiz. However, owning a product portfolio poses a problem for a business. Label the following blank diagram of ansoffs matrix. If you have any questions about the boston matrix or any a level business topics, feel free to ask them in the comments below. Boston matrix is a model which helps businesses analyse their portfolio of businesses and brands. It was devised as a clear and simple method for helping corporations decide which parts of their business they should allocate their available cash to. The boston consulting group bcg helps the business.
If you would like more information on our cim marketing courses please download a copy of our. Great presentation and worksheet for anyone studying the boston matrix. In this video, we examine how marketing managers use the boston matrix to manage an. This free ebook explains how to use an boston matrix download it now for your pc. Cambridge o level business studies student book collins cambridge o level on. Peter stimpson author of cambridge international as and a. Cambridge o level business studies student book collins. The bcg matrix is a wellknown management model for analyzing a companys product portfolio. The book itself is extremely detailed and seems to accompany all the different exam boards.
How to use the bcg matrix smart insights digital marketing. Home a level and ib study tools business studies boston matrix. In 20 the number of bank branches was cut by nearly 10% and staff numbers. Home gcse study tools business studies boston matrix. To provide a basic knowledge of the business environment and business activities in. Tactics are shorterterm actions that help to achieve the strategy decisions on the above will influence different aspects of the business. Kinaesthetic lesson on boston matrix, match up task followed by students having a blank boston matrix grid. Pdf an analysis on bcg growth sharing matrix researchgate.
About this book the tutor2u edexcel a level business knowledge book provides a comprehensive series of structured. Read book business studies for a level 4th edition answers business studies for a level 4th edition answers. The notes in this blog will quickly help candidates to prepare for their edexcel igcse business studies exams. The pictures and statements must be cut up and placed around the classroom for students to find and then put onto their blank grids treasure hunt encourages critical thinking. The boston matrix is used to allocate resources depending on how a product or service is positioned in the market. The boston matrix is a model which helps businesses analyse their portfolio of businesses and brands. This ebook describes the boston matrix, an approach to product portfolio planning based on relative market share and market growth. For example, boston pizza have taken into account the needs of the environment, customers, the local community and employees when making business decisions. Download and view the latest cambridge as and a level business syllabus. As a2 business studies as a2 chemistry as a2 classics. Business studies for a level 2011 hodder arnold london. The word doc works directly inline with the powerpoint.
A portfolio of products can be analysed using the boston group consulting matrix. Boston matrix flashcards in a level and ib business studies. Limitations of quantitative sales forecasting techniques. Aqa business studies as revision notes the student room.
An indispensable website for cambridge, cie, igcse, gcse, a level,ib, ap, edexcel, business studies, economics, accounting and igcse ict, igcse past papers, revision. The boston matrix business studies alevel ask will online. However, i do edexcel a2 business studies and there seems to be a lot more content for unit 4 than unit 3. Case studies mentor in business studies class xii by alka dhawan, business studies for class 12 by sandeep garg, rewo. As and a level business studies notes the business syllabus enables learners to understand and appreciate the nature and scope of business, and the role it plays in society. Peter stimpson is the author of cambridge international as and a level business studies coursebook with cdrom 4. The boston matrix explained subscribe to email updates from tutor2u business join s of fellow business teachers and students all getting the tutor2u business teams latest resources and support delivered fresh in their inbox every morning. It can be used to analyze business units, product lines, and services. Boston matrix other bibliographies cite this for me. Boston matrix presentation a level, gcse and btec business. Hence indicating students to know what topics they have to cover in order to attain maximum grades in their respective subject. Book description isbn 9781626209527 30 pages this free ebook describes the boston matrix, an approach to product portfolio planning based on relative market share and market growth.
These are the sources and citations used to research boston matrix. The boston matrix is a means of analyzing the product portfolio and informing. Evaluation of the usefulness of product life cycle. How would the electric cars sales forecast relate to the following business terms. The boston consulting groups product portfolio matrix bcg matrix is designed to help with longterm strategic planning, to help a business. Guide cambridge international as and a level business studies. The boston matrix is a popular tool used in marketing and business strategy. These are areas of the business rather than products. Cambridge international as and a level business studies coursebook with cdrom book.
The boston matrix business studies alevel the boston matrix is used by businesses to identify the products portfolio in a market, with four different categories toidentifywhat four parts of the market the product could be identified into. Cambridge o level business studies student book collins cambridge o level. A product portfolio is used to examine all the products held by a firm to identify strengths and potential. This should be the case but im not sure if all the topics are covered in unit 3.
Business studies peter stimpson and peter joyce frontmatter more information. The is a ppt, worksheet and activity sheet for a lesson on the boston matrx. The first section provides concise, detailed analysis strands written in. Two uses and two limitations of portfolio analysis boston matrix. Search the worlds most comprehensive index of fulltext books. Boston matrix businessmarketing bibliographies in harvard style. The syllabus covers economic, environmental, ethical, governmental, legal, social and technological issues, and encourages a critical understanding of organisations, the markets they serve and the process. For detailed understanding please refer to the text book. Marketing theories bcg matrix professional academy.
The boston matrix, a popular model of business and product portfolio management, is introduced and explained in this short revision video. Bcg matrix growthshare matrix explained b2u business to you duration. The boston matrix product portfolio management explained. The first dimension looks at the products general level of growth within its market. Mac book air of apple, fuze healthy infusions of cocacola. The boston matrix simplest explanation ever duration. Ive recently updated this presentation and worksheet to make it even more user friendly. Boston matrix free ebook in pdf, kindle and epub format. Business studies textbook answers linkedin slideshare. Boston matrix businessmarketing bibliographies cite. Go to a level business studies exam home to access more papers. An example of a product portfolio analysis is the boston matrix. Strategy is more long term and relates to achieving an overall goal. The boston matrix business studies alevel the boston matrix is used by businesses to identify the products portfolio in a market, with four different categories to identify what four parts of the market the product could be identified into.